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Showing posts from November, 2019

Representation in Daily Mail Article

'Shame about the bedrooms! Scantily-clad women's sizzling selfies are overshadowed by their VERY messy backdrops' Article here A look into the usage of Representation in the article... : Who/What is being represented here?: Young women (supposedly of legal age, though no firm evidence is really provided of such) How are they being represented?: The article makes usage of apparently 'submitted' photographs of exposed women posing, though the issue implied by the writer is not the fact that these women are acting in such a way but because they have some of the 'messiest' bedrooms. Blunt lexis of sexual implications is used here, such as 'sizzling' and 'scantily' within the title.  What is the message brought across due to this?: The message is extremely juvenile, and essentially just about equates to young women are unintelligent, slutty and untidy.  Finally, what is the impact of the message?: The impact o...

Analysing bias and the construction of representation in 'The Times' and 'The Daily Mirror'.

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Examples of Key terms within the set-text newspapers above:  Masthead - Both contain one of these. (Their respective banners at the top of the front pages.) Headline - Used by both papers, The Times ('Driven to despair') and The Daily Mirror (BREXIT DELAY MAYHEM') Dominant Image - Though the Times has one single more prominent image (Theresa May) while the Daily Mirror has a few slightly smaller ones, though they do take up much of the space. (Horse rider is most prominent.) Page Numbers -   We can see a page number on the Daily Mirror, but there isnt a comparative piece from an inside page of The Times. Body Text - The front cover pages of The Daily Mirror has a minor amount of body text while The Times appears to have their body text take up a majority of the page with little spacing-  More so compact. - The inside centre spread page of the Daily Mirror does actually have a large amount of body text within it however. Caption - Both newspape...

Newspaper Front Page Analysis

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Example Newspaper: Lead/ Main Image Masthead Headline Stand-first Skyline Caption Body Text

Logo Analysis

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Analysing the Spotify logo: The colours: Green - Association with nature/ life, etc. GO! - Implication of positive action/ stimulation. Health equilibrium Black - Mystery  Power Authority Formality Evokes strong emotions Elegance N otably, there is significantly less a ratio of black to green, emphasising there is more good and positivity with the brand then there are perhaps the negative associations of black with darkness, death, etc. Life > Death The 3 lines:  Curved edges to have to give it a relaxed, laid back feeling.  Waves imply relaxation, hold an association with sound or beats. Simplicity

Black Panther fact file

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Black Panther  is a 2018 American  superhero film  pr oduced by  Marvel Studios  and distributed by   Walt Disney Studios Motion Pictures , it is  the eighteenth film  in the   Marvel Cinematic Universe  (MCU). The film is directed by   Ryan Coogler. PRODUCTION: T he film was majorly filmed within Atlanta, Georgia in the US, though due to it's utopian African setting, aerial shots from Uganda, South Africa and Zambia were used. Other filming took place in Argentina; Lastly, the film's car chase scenes were shot in Butan, South Korea. OWNERSHIP: "Relating to characters onscreen is necessary not merely for us to feel seen and understood, but also for others who need to see and understand us. When it doesn’t happen, we are all the poorer for it.'" - Jamil Smith, Time Magazine on Black Panther L ook at most high budget mainstream media films and they will be featuring a white protagonist, with a white cast ofte...

Curran and Seaton - Power and Control Definitions

Curran and Seaton - Power and Control Definitions Synergy -  Synergy  is the  concept  that the combined value and performance of two companies will be greater than the sum of the separate individual parts.  Synergy  is a term that is most commonly used in the context of mergers and acquisitions (M&A). Social Marketing  Social marketing has the primary goal of achieving "social good". Traditional commercial marketing aims are primarily financial, though they can have positive social effects as well. In the context of public health, social marketing would promote general health, raise awareness and induce changes in behaviour. Traditional Marketing Traditional Marketing  refers to a kind of promotion, advertisement in which companies used this method in the early period to  market  their product. This  Marketing  includes print advertisements, billboards, flyers or pamphlets, TV, newspaper, radio, etc. Viral Marketing...